SpaBoom Releases Spa Website Design Guide

Albuquerque, New Mexico (PRWeb) March 20, 2007 -- SpaBoom has unveiled the Spa Website Design Guide, a clear outline of design steps focused on creating spa websites that aren't just beautiful, but that also turn website visitors into clients.

"Spa website visitors are looking for something when they're online," said Bill Bice, founder of SpaBoom. "They're wanting to find out more about the spa itself, the spa's offerings, to schedule an appointment, or to purchase a gift certificate. Our guide outlines how to create an effective location for conducting online business. It's really about showing spas how to profit from their online presence."

A great spa website is both elegant and profitable.The SpaBoom design guide encourages combining form and function to better reap online business potential, an exercise which requires planning and forethought. The Spa Website Design Guide encourages spas to play the role of their own website visitor, and to maintain that perspective during the entire website development process. Keeping sites clean and clear of extraneous clutter, clarifying service offerings and analyzing a website's intuitiveness is crucial to a successful online presence for spas.

The website design process includes asking many questions, including, finally, "Is my website usable?" Usability plays a key role in The Spa Website Design Guide, and ultimately determines the overall effectiveness and conversion rate that a spa's website achieves. If people can't accomplish their goal on a website, they'll seek another location where they can, quickly and efficiently.

About SpaBoom
SpaBoom helps spas take full advantage of their online spa marketing efforts by providing instant online gift certificate functionality and management, appointment requests, and Spa Emergency, their national online directory of spas offering instant gift certificates. Simply put, we're here to make your website work as hard as you do to build your business and boost your bottom line. To learn more, please visit www.spaboom.com.

Media contact:
Stephany Toman
800.940.0458, Ext. 803

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